YouTube is increasing Premium prices in multiple countries, right after an ad-blocker crackdown | You either pay rightfully for the video content you consume, or you live with the ads.::Google is increasing the prices of YouTube Premium and YouTube Music Premium subscriptions in some regions, right after blocking ad-blockers.
Or you can use any of these solutions:
- Android
- iOS
- Yattee with this guide
- (Adding Piped/Invidious website to Homescreen)
- Web
- Desktop
- FreeTube
- (Using any of the web solutions as PWAs)
- TV
- Android TV
- Apple TV
- Yattee with this guide
No mention of revanced? It’s a great option, has sponsorblock and all
I feel like I’m experiencing deja vu. Wasn’t there a thread just like this yesterday?
Edit: There was!
They seem to be increasing in frequency. If this is only the second one you’ve seen in the last 24h then you’re lucky.
I have a question for people using sponsorblock. Why? How do you expect a content creator to pay the bills? I use an adblock because fuck Google but content creators pick up sponsorships specifically because YT pays like shit.
I’m only speaking for myself here, and I’m certain you’re not going to like the answer I have to offer. That’s not my problem. I don’t like being advertised to. I don’t like others telling me what I’ll like or what to do. I’m a monster, I know, I also take pee breaks when commercials come on tv as well and I usually arrive late to movies so I can skip the previews.
Seriously though, I really don’t care how they pay their bills, they’re a dancing monkey on the sidewalk that I enjoy for a couple minutes and move on. If they can’t afford to keep making content and quit, I’ll just move onto the next channel that’s still producing. It’ll never run out, just like there’s always going to be someone who sits through the ads or actually buys whatever their shilling. At the end of the day, it’s their responsibility to make sure their shits handled, not mine. If they can’t pay their bills, they should probably do something that offers a more steady income stream.im not obligated to give them my time in exchange for them getting money. They get my time in exchange for me being entertained, that’s it. Maybe if they made content for enjoyment instead of money, they’d make better content.
Before we get to name calling, I am fully aware that this is a shit take, but it’s the truth. I’m a cynic and I’m not very fun at parties either
10000% this. I don’t give a shit how you make money. YouTube started out as a place to let people show off to the world. It was wholesome. It was a community. Then they started paying people for views and it got perverted into this capitalist hellscape we have now where the most popular channels are garbage spewed out by content farms that exist to game an algorithm. Where the highest earners can commit literal crimes and get a slap on the wrist because Google wants the ad revenue their views bring in. This is not a community of the “you” the end users who just want to share interesting hobbies and funny clips with the world. Put the “you” back in YouTube.
Exactly!! I’ve been on the Internet for a long time. I remember the pre-youtube days. Way back when the Internet wasn’t exactly profitable. That meant that the content you found was genuinely made just to share something. I remember the early days of YouTube where people were just making cool shit. A good example, and I understand people have opinions that differ, would be RoosterTeeth. Started as just friends making funny shit, and they did separate shit for money to support making the fun stuff. Now, they’re a very different company owned by a mega corporation. They exist to produce favorable content and farm views. With the way that shit goes viral nowadays, there isn’t really a chance for small communities to exist before whatever space it is eventually explodes. I’m not saying small communities don’t exist, but there’s a big difference between what was and what’s become. Everything’s so much more commercial and purely for the intent of clout or money. People are actively trying to meet KPIs to satisfy arbitrary algorithms. Just go back to making entertaining captivating content.
I am fully aware that this is a shit take, but it’s the truth. I’m a cynic and I’m not very fun at parties either
I love basement dwellers. Moms cooking, pops paying the internet bills and he thinks he’s not going to see ads with his hands on cheetos, watching Netflix and ordering on food delivery app he subliminally remembers. But they were totally not from the ads.
That’s an awful lot of assumptions and insults coming through to someone who’s just answering the question honestly. I’m not naive enough to think I’m advertisement proof, I just get tired of them and avoid them where I can. I’m failing to see what your point is
They’re already getting paid for putting it in their video. Sometimes the sponsorships are on a “per signups” basis and I have never once come across a YouTube sponsorship for something that I would actually have a use for. They’re either already getting paid or they weren’t getting my money anyway so I might as well skip it. I don’t need to hear a pitch for something I don’t want/need
I don’t care who’s serving the ads, I don’t want to watch ads period. I will pay for the content where possible though. I dont think youtube taking 45% considering the crazy infrastructure provided is that strange. Maybe 45% is still too much, but i don’t think 55% sounds like “shit”.
I forgot that the people I watch are far less mainstream. They survive on Patreon and sponsorships because they’re constantly demonetized, thus my perception it pays shit.
That’s fair enough. Didn’t think of that angle which is a pretty relevant one considering how easy it seems to be to get demonetized.
Counter-ask: how does watching the sponsored content help them?
They’ve been paid initially, people who use sponsor block are way less likely to sign up for the service.
Watching it does literally nothing for them if you don’t sign up… The sponsor won’t even see metrics of who skipped the sponsored portion
It just seems like overkill to me tbh. The content creators I watch need sponsors to get by, so I’ll take a peek at what they’re offering in good faith. If I don’t like it I just skip to the end of the bit, or leave the video since a few put them at the end. You’re not messing with corporate profits or anything.
Ok, but you can set it up to not auto skip. You could just get a button to skip to the end of the promotion - I think that’s the default even
But I’ve literally only looked into a product sponsored by a creator once, and once I saw the price tag I clicked off. And that was after I installed sponsor block
Most ads are for products in another country so even if I hypothetically wanted it I can’t get it so why waste my time on it. And if they are multinational companies I usually don’t want anything to do with it. I also just don’t want to be advertised to. It’s wasting my time because 99.99% of the time it’s irrelevant to me.
YT does not pay like shit. A lot of the time sponsorships are much more targeted and interesting than YouTube ads.
That being said I mainly dislike bad ads. Good, well targeted ads that don’t destroy your eardrums for products that interest me seem nice. But they don’t tend to exist.
Watch this, please:
This didn’t help me, I understand advertising. My questioning sponsorblock apparently didn’t properly convey that a huge part of my confusion is that you can just… Skip that part. It’s not like rolled ads and even then I already mentioned support for adblocker.
Like it’s overkill, obsessive type feel to me “I hate advertising so much I want everything to be automatic so I don’t even process for a 10th of a second that I may have consumed an ad” while most people are like “Oh it’s the sponsor” click click and move on. And hey maybe I see a it’s a product I DO use like Displate, so the discount code is useful.
Here is an alternative Piped link(s):
https://piped.video/_–LvdAHfVo?si=-dfOn86mIPHvKCQU
Piped is a privacy-respecting open-source alternative frontend to YouTube.
I’m open-source; check me out at GitHub.
+1 for yattee on IOS. Until we can get ublock origin on iphones, but that’s another story
uyouplus and sideloadly/trollstore is great combo
‘rightfully’ is doing a lot of lifting here.
Or you update your uBlock Origin blocklists and declare YouTube the war.
Considering a DNS block
deleted by creator
Doesn’t work. I have network wide DNS filtering, but that alone doesn’t stop YT ads.
If you have a link to a GitHub host file for that, I’d definitely take a peak.
Otherwise, uBlock and *Pipe apps.
Try blocking the ads.
You will block the video serving domains as well :)YT/Google aint that stupid and knows how to bundle both for your convenience.
I never see Vivaldi mentioned in these. Yes, it’s chromium based, but I have not seen a single YouTube ad since they implemented built-in ad block many years ago. Without the need for extensions, plug-ins, or user managed block lists.
Vivaldi is proprietary garbage
X is proprietary garbage. Any more of the cope you tell yourself to sleep better?
What? Who talks about X?
yeah, ive been using vivaldi and only very recently did i see my player diabled with ubo off but if i disable ubo and put vivaldi’s blocking option to just block trackers, that does the trick tho the ad starts with a black screen but the skip button instantly appears under .5 seconds or the video starts
Aww. Are the greedy megacorporations upset that consumers are being greedy in return? Poor megacorporations. :c
All these billions in revenue are not enough :(
This is why Google has been using their browser monopoly to push their “Web Integrity API”. If that gets adopted, they can fully control the client side and prevent all ad blocking.
Thankfully, Firefox is still a thing. If that comes out, it’s going to be a hell of a lot more popular.
… and dependent on Google ; they may either push that API into FF or push something different so bad that FF would lose even more users.
Thank fuck
Delayed… For now
Google also said they would cancel there plan to roll out FLoC after significant pushback a while ago, only to renamed it as Ad Topics and roll them out anyway when no one is looking. If Google do the same with web integrity API, I wouldn’t be surprised anymore.
To be fair, FLoC had signifient issues and could be used to fingerprint users. Google’s whole point of FLoC was to get rid of third party cookies, to stop sites from fingerprinting users and tracking them throughout the web, so FLoC didn’t really solve the problem in that regard. With Ad Topics, only a limited subset of topics are presented to the advertisers, and fake data is injected, making that fingerprinting less likely.
well i for one ain’t paying shit to google, nor am i watching any ads 👍
If it comes down to it, I have no issue just not using Youtube ever again. FireFox and Ublock are your friend.
Preach!!
Kinda glad my uBlock Origin is still working.
This should be illegal, actually in Europe it’s about to be…
what is illegal? Havinadblockcks, cracking down onadblocks or upping the price on the software after ““forcing”” people to move to it.
Anti Ad-Blocking Software would be (and arguably, already are) illegal as not only do ads count as a form of malware, but Anti-AdBlocks run scripts on YOUR machines without your consent, and thus are ALSO malware.
1000% in the TOS that you agreed to when you signed up, or implicitly by continuing to use the site
enshittification everywhere.
Is enshittification the new word for late stage capitalism?
Enshittification, also called chokepoint capitalism, is a term coined by Corey Doctorow (sp?) that lays out a common pattern with platforms in a capitalist system where:
- Platform builds a product to entice users to it for little to no cost to the user (Google search, Facebook, Amazon shopping, etc)
- Once users are locked in, make the experience worse in ways that increase profits for business partners (Google ads partners, etc)
- Once business partners are locked in, screw them over to rake back as many profits for the platform owner.
Sounds like it is.
*you pay YouTube for the content they didn’t make or they turn the thumbscrews.
This is misleading : a substantial part is distributed to the content creators. Traditionally the YouTube cut is alleged to be rather low.
Because it costs nothing to run data centers, employ thousands of people, distribute exabytes of data.
uBlock Origin and ReVanced users: I missed the part where that’s my problem.
i know my problem: besides im almost immune, my family isnt, my devices connected in the same network could be affected by a malware sponsor on 1st search result, besides im the one who got to fix anything that could go wrong in their devices, etc
It’s good that there is at least one person in a family that can fix electronics. It’s worse when there’s no one. I think the majority of malware coming from ads (and persisting on devices) is in those families that lack that one techy person.
Do you feel better after making fun of people who use other devices and not just a smartphone and browser? There are a hundred news that aren’t your problem and you don’t comment there, but you make sure to come in here and “rub it in” to people who care about this, by not providing an actual solution.
Very noble.
Sucks for them. This is what happens when you buy into the corporate, locked down, sanitised and monetised walled garden.
Privacy first and FLOSS software have been out there the whole time for people willing to invest the time (and money, but often it’s cheaper than the commercial option) to learn them and gain those benefits for themselves.
But if people want a device so they pick up the one with the shiniest marketing and then wonder why it’s shoving ads down their throat, well, that’s what they get for not researching the options. There are alternatives, they’ve been posted many times over in this thread and similar ones.
So you’re openly hating on people for being normal, without offering a single alternative of a video platform that’s not all of those things that you labeled as evil.
There are alternatives, they’ve been posted many times over in this thread and similar ones.
The alternative to shopping isn’t shoplifting. The usual things that people list are client side apps that circumvent intended operation of the platform, reaping as many benefits without paying the cost. But hosting isn’t free. Running a business isn’t free. And hating the people who literally subsidize your unauthorized use of the platform is hypocrisy.
The alternative to shopping isn’t shoplifting. The usual things that people list are client side apps that circumvent intended operation of the platform, reaping as many benefits without paying the cost. But hosting isn’t free. Running a business isn’t free. And hating the people who literally subsidize your unauthorized use of the platform is hypocrisy.
We all know that Youtube need to get rid off of AdBlockers because they want to make more money than what they are making now. If they just need to cover business costs they could just make the service subscription only, make the fee high enough to keep the site running and earn something and allow to see only the first 10-15% of each video to not subscribed users and forget all this charade about AdBlockers.
We all know that Youtube need to get rid off of AdBlockers because they want to make more money than what they are making now.
Making money by charging for completely optional services is not only not wrong, but the very reason why we have most of the good stuff that we have.
If they just need to cover business costs they could just make the service subscription only, make the fee high enough to keep the site running and earn something and allow to see only the first 10-15% of each video to not subscribed users and forget all this charade about AdBlockers.
Awesome! Submit your resume or send it as a proposal. If they didn’t think of this first and discarded it because of reasons that you haven’t considered, this might be an opportunity to benefit everyone.
We all know that Youtube need to get rid off of AdBlockers because they want to make more money than what they are making now.
Making money by charging for completely optional services is not only not wrong, but the very reason why we have most of the good stuff that we have.
And who said it is wrong ? I only said that they want to make more money, not that they cannot make money.
If they just need to cover business costs they could just make the service subscription only, make the fee high enough to keep the site running and earn something and allow to see only the first 10-15% of each video to not subscribed users and forget all this charade about AdBlockers.
Awesome! Submit your resume or send it as a proposal.
Not interested, I leave it to you ;-)
If they didn’t think of this first and discarded it because of reasons that you haven’t considered, this might be an opportunity to benefit everyone.
The reason is that this way they would make less money while keeping the service in the black, people would realize that, after all, Youtube is not that important part of their routine, and the total number of users would be lower (by a long shot probably) so even less data to harvest and sell and less return in Ads. After all who would watch 2 minutes of ads in a 2.30 minutes long video ?
Imagine Google doing it and then saying “we restructured out offer and this yeas we are 30% below the last year analysts’ forecasts and we think that we will cut the earning by half while keeping the operational costs below the X % of the total profit”. The next day the shares would be trash and all the management would be fired.
The reality is that once you are quoted in Wall Street (but it is true in every other place) you always need to grow. The problem is that you need to grow faster than your userbase could grow so no way to add X million new users (eyeball to watch your ads) every year: at some point you would run out of people (or of people who would accept, which is the same)So the only thing you can do is monetize some more of what you already have. The only reason Youtube want to get rid of the Adblockers is that this way they can say to the advertisers “we increased the number of viewers of X % so you should pay us Y % more” so they can reach what the Wall Street analysts’s forecasts were and the stock price increase. Nothing else, no server or bandwidth problems. Only stock prices.
Stock prices are one element of what makes business possible. Youtube would not even exist without this mechanic.
It’s like complaining that people have sex.
It’s a core facet of running a business. It’s a requirement and an expectation. This is part of “keeping the lights on”.
Your comment certainly provided “an actual solution” in a “very noble” way
Umm, actually it did. The solution to a problem is to first acknowledge it. The problem is being an asshole that can’t let a day go by without rubbing something in.
The YouTube problem? For me it’s not a problem any more than anything else price-related. It’s interesting to see who is affected by the change and whether it impacts actual customers. What’s not interesting is seeing a long string of whinging and schadenfreude from people who strongly believe that it’s wrong to pay for services and who have not spent a cent on this. That’s ok, believe what you want, but don’t be an asshole about it.
Yes
it’s going to be your problem soon regardless of your idiotic optimism
Read the article that has been posted under the linked comment!
For whatever reason Google has decided not to push forward with the current Web integrity standards. That doesn’t mean they’re giving up, doesn’t mean they’re committing to an open web, they’ve delayed a bit, and they’ll push it out under a different name, slowly. It’s not going away, it’s delayed. We need to work hard now to maintain an open web forever, and we need to work hard everyday
Unpopular opinion: this is a good thing.
(Waits for down votes… )
This is healthy for the ecosystem, it makes it possible for other video platforms to compete, and be sustainable. Google providing the loss leader in video streaming makes it difficult for other platforms to exist, and sustain themselves, because they don’t have Google’s war chest.
So it’s going to be a difficult transition, but now there is wiggle room for other platforms to exist. And with 1 gigabit, and 10 gigabit home internet connections becoming more common globally, we have options for more interesting gorilla distributed video streaming.
Will the gorillas go door to door with a pad or something with a video on it, or are you thinking memory sticks?
More like IPFS. If you have a bunch of gigabit residential internet connections distributed globally. That’s a reasonable approximation of a video streaming platform.
I’m not saying I have a good solution for today, but all the components are there to build a competitor to YouTube, and now if the price barrier going up, there’s room for whatever organization competes with YouTube to get some sustainable income
You’re right I hope. Especially about gorillas sharing video! We need a guerilla movement to get these gorillas some cell phones and I’ve been saying it for years!
Significant portions of the US are still on copper cable or DSL, I don’t think there’ll be widespread fiber, let alone 10G for at least 10-15 years
Agreed, I’m in northern Canada and only the capital city of my territory has cable internet, the outskirts of the city and the smaller communities are stuck with ancient and capped (300GB per month) DSL at 15 Mbps while I get unlimited 100/10 Mbps for $140 per month. I’d kill for symmetrical 100/100 so I could access my plex server outside of my house, let alone 1 Gbps fiber internet.
I’d guess we’re a minimum of 5-10 years away from fiber internet sadly, we just don’t have the population to make it profitable enough for the greedy ass telecom companies, even with the extra government funding the telecom gets for serving our low population territory.
10Gb to the home? Where have you seen this, and.for how much? I had no idea that was a thing for residential
64.75 Swiss Franks per month from my ISP, it’s the same price as their 1 Gb/s and 25 Gb/s plans.
I’m currently still on 1Gb/s because buying the faster router, switch and network cards to make use of more is kind of expensive
I get 2gbps to my home in singapore for $30USD a month.
10gbps is available in a few places globally, but its becoming more common. i.e. https://www.utopiafiber.com/10-gbps-info/
Wow that’s nice! I get 600/25mbps for $80USD in the US, coax 😞 wish fiber-to-the-premise was a possibility in my neighborhood
https://www.advancedstream.com/brighamcity
10gbps in utah for $200 a month…
I imagine korea has some great prices too…
but the important thing here is the trend, data is becoming available, data centers don’t matter as much as we become more interconnected ourselves.
Even that’s twice what I get. The prices here are disgusting… I get 300mbps for $100… Yay monopolies!
My parents get 25/1 for ~$150 since there’s no other options, nor is there any plans to run new cable to get them better internet.
This is what I’ve been saying, youtube providing the service for free is what’s been preventing competitors to exist.
No, not really. I get what you mean but the truth is, that unsustainable practices should’ve been capped, and made illegal BEFORE there was a monopoly. Now that there is one, they can do what they want. Google aren’t idiots. They know FULL well they can do this. All of this is calcualted.
Yeah, no… it’s already overpriced.
Paramount + £6.99 Netflix £10.99 (standard) Youtube £12
Makes no sense… they don’t have anything like the production overheads. Stuff like Star Trek and Stranger Things are expensive. ‘10 greatest cat videos’ is not.
Heck, they don’t even pay a good fraction of their bandwidth because they put caching box in your ISP location to reduce loads. This is a huge privilege as ISPs won’t let any random companies run equipments for free in their network, which is one of a huge barrier for any YouTube competitors.
They might be allowing them to run the boxes for free, but the ISPs are saving money on bandwidth, too.
Get enough users for the ISP to care and they’ll work with you. Otherwise, you probably don’t have all that many users to begin with, so the overhead that maintaining and distributing these boxes would create wouldn’t be worth it anyway.
Youtube expenses is revenue share with creators and hosting untold hours of video, over 500 hours uploaded per minute, that others just don’t have to deal with.
you forgot to add spotify which is about 12$
YouTube Music is included with YouTube Premium though so no need for Spotify if you have YTP.
yes. thats why i was saying they forgot spotify price in their calculation its still pretty ok price for ytp in relation to spotifys new price jump.
Ah I see, fair point
It “makes sense” in that, unlike those two, YT has to deal with thousands of hours of video being uploaded to their servers every minute. What they don’t pay in streaming rights, they pay in storage and bandwidth costs, plus a couple of peanuts for “moderation”, which is probably more expensive in the long run
Well it also includes a streaming music service which are normally $10/m on their own.
I already pay for Spotify. They knew exactly what they were doing when they lumped that shit in YouTube premium
They should offer it seperately.
IIRC, YouTube Music is also offered as a standalone service, Atleast in some countries. However, the difference b/w YouTube Premium and just the Music service comes out to be miniscule, so folks just pay for the former.
No, I want Premium without Music. It’s not offered anywhere.
Same thing with Amazon. I want Prime without Prime Video. It’s not offered either.
Oh, I understand now, especially the second one. The only thing from Amazon’s product line worth using to me is the Prime delivery service. I can’t give two hoots about their Prime Music( which I lost respect for after it denied to run for me on any browser on Linux for some reason) or Prime Video.
I can’t see the value in using youtube for music… it’s not like I can watch music videos in my car. That’s worth $0 to me, and I imagine the majority. Spotify is better… or apple music if you’re on the fruit side.
Youtube music doesn’t have music videos, not sure what you are talking about. It’s just a clone of play music after they shut it down.
Fwiw, it’s not videos, it’s a Spotify clone.
If you’ve already got a solution for ad-free music in your car, sure, obviously. Not everybody has that though.
Depends on how much you use it. I watch Youtube pretty much every day for at least an hour, while using Netflix or other streaming services about once evey few months. I use Spotify every day too, just because I like their app more in some ways.
why is everything being enshittified this year? :(
Tech bubble is deflating, high interest rates are probably also a culprit
And the idea that a company that doesn’t grow every single year is somehow a failure, even if it is making millions or billions
You mean POP!?
I feel like a pop would be more extreme?
The way Google is starting to abuse its position of power to crackdown on its users, its really comes to show the cracks in its armour.
It’s the beginning of the end for Google.
Long live open source software!
Google isn’t going anywhere. We are the minority. People who know what “open source” even means are the minority. The vast majority of people will just put up with it because they don’t know any better. You are highly highly overestimating the tech literacy (and motivation level) of the average person.
If anything, I expect two things to rise - people that just stop watching videos online cold-turkey, and pirate mirrors of popular YouTube channels
Well, more crazy things has happened. Do you think that Google is going to be here forever?
It’s the little things that corrodes a company. Hence the "crack in the armour.
I like to think that most people surf the Internet with an ad blocker. Simple because the Internet is just riddled with ads and the experience is frustrating without one.
So if you see your grandma has a bad experience online, you are likely to install an ad blocker to help her out. Most people knows how to do this, at least one person in the family. That is what hurts Google the most.
It’s the annoyance factor that is a great driver of change. The way people do things. Even if they are used to do things in a certain way.
I personally have notest the Google maps are much more inaccurate nowadays than it used to be. It has become an annoyance.
Google is a trillion dollar company. It’s not Digg. Google going down would be the single most sensational thing to have happened in the history of the Internet. Even Twitter is still kicking after everything they’ve done.
I read that only 6% of people even use adblockers
I have read that 6% of people use suspenders instead of belts.
I’m guessing only 6% of people understand this comment.
If we are going to do this capitalist market thing than we need competition.
Amen!
What abuse?
This article.
There’s no abuse. The service is historically provided with ads. You blocking ads is technically illegal, as you’re breaking ToS. The only abuse is people complaining here.
Here is an alternative Piped link(s):
Piped is a privacy-respecting open-source alternative frontend to YouTube.
I’m open-source; check me out at GitHub.
How’s that relevant to the topic exactly?
More enshitification.
